UGG x MOLLY GODDARD

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Content

Creative Direction

Design

Digital

Film

UGG is renowned for being bold and provocative and spring saw them collaborate with British designer Molly Goddard, known for her maximalist silhouettes and bold use of colour. Molly played with the UGG DNA, designing a collection that is perfectly poised between bold, playful and elegant. Working alongside Theo Sion and Alice Goddard, we created and art directed the creative stills and films to support the collab launch.

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